Commented 11 years ago2012-07-03 08:21:06 UTC
in journal: #7870Comment #45657
The first thing I believe you need to do is be clear that popularity and quality are rarely linked.
Justin Beiber is a good example. Of course, quality is subjective, and the millions of teenagers think he is great. But it's unlikely they will be listening to them all their lives.
What I am trying to say is that more people play Source than GoldSource. Yes, I know you already knew that but reconcile yourself with the fact that your mod won't be more popular than some shitty source mappack. At least not until it is released. It's wrong but that's the way it is.
Now, please don't misunderstand me. I'm not saying you shouldn't try and get more attention, just don't focus on numbers so much. Better to have 400 knowledgeable and sensible people than 700 idiots.
Word of Mouth is the best form of promotion and that comes from making a quality product or service.
To be honest no matter how good your PR and marketing, if the mod itself is not great than you won't get the downloads.
Keeping potential players interested is useful but not worth too much effort.
I wouldn't recommend weekly updates if all you are going to show is WIP. Go for monthly updates with quality work that encourages people to talk about your mod.
I know it's been popular to have watcher/like targets lately but personally I feel it's cheap. Either release the textures or don't. But don't connect it to something as superficial as watchers.
Dev videos are nice but mostly for devs.
Ask yourself this question: "What makes my mod different from other mods"?
When you have some answers, focus on highlighting those things in any PR work.
As Captain Terror said, I would be happy to discuss doing something with you. My site has the most dedicated readership/playership of SP mods, so they are your target audience.
Justin Beiber is a good example. Of course, quality is subjective, and the millions of teenagers think he is great. But it's unlikely they will be listening to them all their lives.
What I am trying to say is that more people play Source than GoldSource. Yes, I know you already knew that but reconcile yourself with the fact that your mod won't be more popular than some shitty source mappack. At least not until it is released. It's wrong but that's the way it is.
Now, please don't misunderstand me. I'm not saying you shouldn't try and get more attention, just don't focus on numbers so much. Better to have 400 knowledgeable and sensible people than 700 idiots.
Word of Mouth is the best form of promotion and that comes from making a quality product or service.
To be honest no matter how good your PR and marketing, if the mod itself is not great than you won't get the downloads.
Keeping potential players interested is useful but not worth too much effort.
I wouldn't recommend weekly updates if all you are going to show is WIP. Go for monthly updates with quality work that encourages people to talk about your mod.
I know it's been popular to have watcher/like targets lately but personally I feel it's cheap. Either release the textures or don't. But don't connect it to something as superficial as watchers.
Dev videos are nice but mostly for devs.
Ask yourself this question: "What makes my mod different from other mods"?
When you have some answers, focus on highlighting those things in any PR work.
As Captain Terror said, I would be happy to discuss doing something with you. My site has the most dedicated readership/playership of SP mods, so they are your target audience.
Please contact me if you are interested.
http://planetphillip.filecloud.com/files/file.php?user_file_id=262405
A few more screenshots here:
http://www.planetphillip.com/posts/infiltration-half-life-2/